Data-led with proven effectiveness, Continu enables GoPro to train tens of thousands of athletes, influencers, partners, agencies, retailers, and internal teams across tens of countries - all from a single platform, in any language, and on any device.
“See how GoPro enables athletes, influencers, and partners—on one platform, in any language, in real time.”
Meet the L&D hero at GoPro
Cohen Mitoshi Summers, Sr. Director, Global Training & Education at GoPro, leads the programs that help partners and retail associates understand new releases, position value, and deliver great customer experiences.
Cohen’s mandate: keep a fast-moving, global ecosystem current—on any device, in their language, in real time.
The partnership story
Continu and GoPro have a true long-term partnership, serving internal and external audiences from the same platform—streamlining operations while tailoring learning journeys to how each group works.
What I love about Continu is that it’s a true partnership. If there are capabilities that we are envisioning we would like to see, not only does Continu listen, but Continu is always on the leading edge of technology and innovation.
The result is consistent enablement across launches, regions, and roles.
How GoPro solves global learning with Continu
With a constant cadence of product innovation, Cohen’s team focused on repeatable plays that scale: localize the journey, make onboarding effortless, centralize knowledge, and run on data—not hunches.
When you train a staff member and you get them going, you take them from zero to hero, you create the best experience for a shopper. I think that’s what the biggest ROI is. And Continu has been right by our side to help us.
Here’s the sequence they followed and how each step moved the needle:
1) One platform for every audience
GoPro consolidated training for athletes, influencers, partners, agencies, retailers, and internal teams into a single Continu instance.
That meant one place to launch content, one place to track impact, and one reliable way to keep the entire ecosystem aligned—no matter where learners sit or which device they use.
What changed: Launches roll out globally without fragmentation; engagement and performance are measured in one view.
One of the biggest benefits of working with Continu is the ability to reach everyone globally on an on-demand sense in their localized language on any device.
2) Localized, guided learning tracks
To ensure each audience gets exactly what they need, the team built Learning Tracks in many languages. Tracks organize release updates, demos, selling points, and support materials into clear, progressive pathways—so partners know the next step, not just the current one.
Impact: Faster product fluency across markets; consistent enablement quality from country to country.
3) Frictionless retailer onboarding with bespoke registrations
Retail enablement lives or dies on speed. GoPro leaned on bespoke registrations to onboard retail users at scale—so new associates and store teams can self-register, authenticate, and start learning immediately. That simplicity helped drive participation across 186 retailers.
[Screenshot of an Extend instance or their login screen]
Impact: More users activated, faster; fewer manual onboarding tasks for admins.
4) A living resource hub for current and legacy products
GoPro uses Continu as a broad resource hub where partners find the latest release materials alongside legacy product knowledge. This gives field teams confidence when customers compare models or ask about older accessories—without hunting through scattered sources.
Impact: Reduced time-to-answer on the sales floor; better customer experiences.
5) Data-led operations and ROI
Continu’s analytics make it easy to aggregate and analyze engagement and performance—by audience, country, program, or launch—so the team can double down on what works and fix what doesn’t. Decisions are data-led, and ROI is proven with clear before/after trends and adoption metrics.
"We’ve also developed a sweet custom dashboard. We’ve got distributors and retail partners spread throughout the entire world. We need an easy way to aggregate and use that data to make data-driven decisions."
Impact: Stakeholders see which tracks and markets are driving readiness; investments shift to the highest-return activities.
What changed for GoPro (the “after”)
Enablement is now truly global and continuous. Partners and retailers get localized, always-current tracks; new users join quickly through bespoke registrations; and everyone can find what they need in a single resource hub. Most importantly, data guides the roadmap—so the team invests where learning moves sell-through, customer satisfaction, and launch readiness.
"It truly delivers an experience that I think everyone enjoys."
Why GoPro chose (and stays with) Continu
The combination of innovation, global readiness, and data-led decision-making is hard to beat. Continu gives GoPro a single place to enable every audience, localize journeys at scale, onboard retailers fast, and measure what matters.
If you’re in need of an incredible eLearning platform that has features and capabilities that can support a global workforce both internally and externally, I think Continu is a great solution.
Cohen Summers
Sr. Director, Global Training and Education
